HarperCollins Book Imprint

Vía: www.graphicartsonline.com

NEW YORK, NY (April 3, 2008) - HarperCollins Publishers today announced it has signed publishing veteran Robert S. Miller to develop and launch a new global publishing program based on a non-traditional business model. Miller will start at HarperCollins on Monday, April 14, 2008, at the London Book Fair, and will report directly to Jane Friedman, President and CEO of HarperCollins Publishers Worldwide.

After founding and building a very successful publishing company for Disney, Miller will join HarperCollins to develop an innovative and creative publishing "studio" that challenges conventional trade publishing standards. As President and Publisher of the yet-to-be-named entity, Miller will publish approximately 25 popular-priced books per year in multiple physical and digital formats including those as yet unspecified, with the aim to combine the best practices of trade publishing while taking full advantage of the internet for sales, marketing and distribution. Authors will be compensated through a profit sharing model as opposed to a traditional royalty, and books will be promoted utilizing on-line publicity, advertising and marketing.